Posted on January 31, 2012 by Peter Berk in National Network Radio Advertising
Have you heard the new Vitacost.com ads? The national radio ads feature Mayo Rudolph (from SNL), and they introduce us to the concept of "momonomics" . The entire concept of momonomics is great. See for yourself. Check out the article below published in the Wall Street Journal’s Market Watch. National Radio Ads Feature Maya Rudolph [...]
Posted on December 12, 2011 by Peter Berk in National Network Radio Advertising, Political Radio Advertising
2011 was not a banner year for radio advertising. It is estimated that the total spend on radio revenues was up just over 1% to boost the US radio industry to about $14 billion. 2012 is poised for either moderate growth (as some expect) or larger growth as I expect. I am personally expecting political [...]
Posted on December 9, 2011 by Peter Berk in National Network Radio Advertising
Media Monitors (a leading radio spot monitoring company) regularly reports on the top radio advertising buys nationally and locally. Top 10 National Radio Advertisers November 21 to 27 MEDIA MONITORS reports that the Top 10 national radio advertisers aired nationally for the week of 11/21-27 were as follows: 1. THE HOME DEPOT 2. WAL-MART [...]
Posted on December 9, 2011 by Peter Berk in National Network Radio Advertising
With Toyoto, Chrysler, Ford, General Motors and Nissan all exceeding sales expectations with rising sales, automobile radio advertising is expected to follow with increased radio advertising sales. Increased radio advertising for the auto industry usually follows a simple pattern. Increased automobile radio advertising by the manufacturers leads local dealerships to boost their local automobile dealership [...]
Posted on October 12, 2011 by Peter Berk in National Network Radio Advertising
Mike Gallagher reaches over one million listeners every week and is heard in 18 of the top 25 markets. The Mike Gallagher radio show skews 60% male and 40& female. 46% of his listeners have a household income of $75k and 45% are college graduates! The show is heard daily in New York, Los Angeles, [...]
Posted on June 10, 2011 by Peter Berk in National Network Radio Advertising, News/Talk Radio Advertising
Advertise on the Michael Savage radio show if you want DIRECT RESPONSE. Michael Savage is the 3rd most listened to radio personality in the country behind Rush Limbaugh and Sean Hannity. A decidedly controversial talk show personality, Michael Savage is host of the nationally syndicated radio show, “The Savage Nation,” which airs regularly across the [...]
Posted on June 9, 2011 by Peter Berk in National Network Radio Advertising, News/Talk Radio Advertising
With more than 10 Million listeners a week, Sean Hannity is the #2 ranked most listened to talk show host on radio. When you advertise on the Sean Hannity radio network, your message will be heard. Who is Sean Hannity? Born in 1961 in New York City, Sean Hannity is employed by the Fox News [...]
Posted on June 7, 2011 by Peter Berk in National Network Radio Advertising, News/Talk Radio Advertising
Advertise on the Dave Ramsey Program and you may become DEBT FREE! If you have a business or service that cators to those seeking financial independance, you may want to consider advertising on the Dave Ramsey Program. Financial guru Dave Ramsey is well-known for dispensing advice for getting out of debt. His popular syndicated [...]
Posted on June 6, 2011 by Peter Berk in National Network Radio Advertising, News/Talk Radio Advertising
Phil Hendrie – American Talk Show Radio Entertainer A Radio and Voice Talent Phil Hendrie is well-recognized for his comedy program, “The Phil Hendrie Show,” which appears on a number of radio stations throughout the U.S. and Canada by way of syndication on the Talk Radio Network. Phil’s guests are unusual as they are controversial. [...]
Posted on June 5, 2011 by Peter Berk in National Network Radio Advertising, News/Talk Radio Advertising
George Noory’s talk show program, “Coast to Coast AM with George Noory,” appears nightly from 1 a.m. to 5 a.m. Eastern Standard time, and 10:00 a.m. to 2:00 p.m. Pacific Standard Time. Syndicated by Premiere Radio, the popular overnight talk show personality is heard on a myriad of radio stations (AM and FM) throughout Canada [...]