Posted on August 24, 2011 by Peter Berk in Radio Advertising
Advertise on PANDORA or SIRIUS/XM Satellite Radio Pandora is an online audio platform that gives the listener the power to program personal customized radio stations. Radio advertising has never been this targeted! Pandora offers advertisers a premium advertising environment with precise targeting. Looking to reach 35-54 year old men that like country music? Done. 25-54 [...]
Posted on August 22, 2011 by Peter Berk in Hispanic Radio Advertising, Los Angeles Radio Advertising
KLVE-FM 107.5 is known as K-LOVE. Advertisers looking to reach a wide hispanic demographic in the Los Angeles market must consider this radio powerhouse. K-LOVE is the number one rated hispanic radio station in Los Angeles, and reaches almost 2 million listners per week! Owned and opperated by Univision Broadcasting, K-LOVE provides an excellent advertising [...]
Posted on August 19, 2011 by Peter Berk in New York Radio Advertising
WLTW-FM is the #1 rated radio station in New York. This powerful radio station known as LITE FM reaches over 5 million listeners every week and has an average quarter hour of over 100,000 listeners. This is HUGE! WLTW 106.7 is the go to station if you want to get your advertising message delivered to [...]
Posted on August 15, 2011 by Peter Berk in Radio Advertising, Radio Station Interviews
You have a great product, a fantastic service or maybe you’ve just written a book. It’s time to tell your story LIVE on the Radio! Believe it or not, radio stations want to interview you. Program directors are always on the lookout for compelling and interesting guests… You don’t have to be famous to be [...]
Posted on June 19, 2011 by Peter Berk in Texas Radio Advertising
A Quick Overview KTRH-AM is a radio station in the greater Houston metro area. It brands itself as Newsradio 740 KTRH and advertises over the air waves as “Houston’s News, Weather, and Traffic Station.” Operating at 740 kHz on the AM dial, it is powered by 50,000 watts of power. The letters, KTRH, have been [...]
Posted on June 18, 2011 by Peter Berk in Philadelphia Radio
KYW-AM Philly Introducing “All the News, All the Time ”KYW Newsradio 1060 is an AM station that broadcasts in the Philadelphia metropolitan area. Its slogan, “All News, All the Time,” was first heard in 1965 when the radio station began its broadcast news debut. Since that moment, KYW has solidified its standing as the resource [...]
Posted on June 16, 2011 by Peter Berk in Radio Advertising
Brand and Show Association If you want to promote your business or product, radio allows you to do so with immediate results. That’s because buying radio spots at certain times on a consistent basis reinforces your message in the minds of your listeners. In a way, it’s rather like an imprint. For instance, say you [...]
Posted on June 11, 2011 by Peter Berk in Los Angeles Radio Advertising
A commercial radio station in Los Angeles, 94.7 THE WAVE, KTWV broadcasts a smooth jazz format. Its slogan, “Southern California’s Place to Relax . . . and Unwind,” certainly lives up to a playlist that is well-tailored to the Southern California laid-back climate. But advertisers find that this format delivers excellent return on investment for [...]
Posted on June 8, 2011 by Peter Berk in Los Angeles Radio Advertising
Hey advertisers! If you’re looking for a way to reach 35-54 year olds in Southern California, look no further than KLOS 95.5 FM. KLOS is consistently ranked in the top tier for Los Angeles Radio stations targeting this age group. Here’s a KLOS fact that you may not know. KLOS has been broadcasting since [...]
Posted on June 4, 2011 by Peter Berk in Chicago Radio Advertising
WBBM – News Radio 780 – Chicago A Brief Introduction WBBM – News Radio 780 is a Chicago radio station owned by CBS along with its sister station, WBBM-TV. The station broadcasts at a frequency of 780 kHz over the Chicago metropolitan area and carries a news format. World’s Best Batter Maker The station’s history [...]