The Power of Sirius XM Radio Advertising
If you’re looking for one of the most effective ways advertise your business to your ideal target audience, Sirius XM advertising is something you don’t want to ignore. With over 30 million subscribers, SXM delivers for advertisers.
If you listen to SIRIUS XM you no doubt have heard our ads for BIG LOU. Yes, we’re the agency that made Big Lou famous. Just like with Big Lou, we can do the same for you.
Why Berk Marketing?
We have been in the radio business for over 35 Years
We have an extensive network with the nation’s leading broadcast companies.
We are Radio Marketing Consultant Certified by the Radio Advertising Bureau
The Radio Audience including Sirius XM
of Americans ages 12 and older had listened to a podcast in the past month
of Americans listen to AM/FM/Sirius XM radio over the airwaves
of Millennials (born between 1980 and 1996) listen to radio
Uncover the Power of Sirius XM Advertising
Accelerate Lead Generation with Unparalleled Quality and Speed
Berk Marketing Customer Success Stories
"Our radio cost per lead has never been lower…"
"National radio advertising at the lowest rates possible…"
"1st day advertising on SIRIUS/XM our phone started ringing with Corvette buyers!"
"Berk Marketing has 100% control over our advertising due to one simple fact, we trust their expertise and we get results."
"Our business has gone up 20% each year since we started using Berk Marketing and their RADIO expertise."
"We had never used RADIO until we had discussions with Berk Marketing. By using key PERSONALITY endorsements, our business has never been better."
"There is no doubt that we see increase in volume as a result of our association with Berk Marketing."
"We can’t touch the prices that he gets us on RADIO…"
"Berk Marketing has amazed us! Our ads run, phones ring…"
"Berk Marketingoffers incredible customer service…"
"Berk Marketingis a preferred vendor for UCLA…"
"Radio advertising is a major traffic driving piece to the event…"
"Excellent service and it is clear the Berk Marketing has strong media relations…"
"Berk Marketing is responsive, creative and effective."
Facts about Radio Advertising
With the uprise of digital podcasting, radio is the fastes growing ad medium with 12.5% growth every year.
According to a recent Nielsen study, radio is the most powerful media sales driver. When compared to targeting, another media factor, radio drives 2.5x more sales.
According to the Nielsen Catalina Solutions study, radio delivered $12 in sales for ever $1 spent on advertising.
According to a study by RAB, AM/FM radio drives behavior, including visits to your business website.
Media Buying
With radio, you can target your ideal audience based on demographics such as age, gender, geography and timed during hours they are most likely to be tuned in to hear your message
Full Production
Response Tracking
Do You Want More Leads?
- 34 million radio listeners
- Sirius XM is the best, most cost effective way to target business owners
- Target top channels including CNN, CNBC, CNN Headline News, Bloomberg, Fox News, the Patriot Channel, Fox Business News, ESPN
- Subscribers are paying for radio which means more discretionary income, users that appreciate and understand radio, more inclined to buy.
Sirius XM changed the media landscape and the way listeners listen to radio and in doing so have reached over 51.6 million radio listeners. Satellite radio used to be an ad-free program, but is now bringing in more than $100 million annually from its advertising revenue. Early this year, it was announced that over 465,000 new subscribers were added which resulted an estimated 30.1 million subscribers and it’s growing every day!
Advertisers can target messages with ad campaigns on a variety of top channels including CNN, CNBC, CNN Headline News, Bloomberg, Fox News, the Patriot Channel, Fox Business News, ESPN and of course Howard Stern. Due to its numerous channels and fast growing potential, Sirius XM advertising should be listed among the A-List marketing channels when planning an advertising campaign.
The one thing that makes Sirius XM even more unique is that radio listeners PAY to listen! Think about that for a moment. Sirius XM reaches radio listeners who are so passionate about the stations they listen to, they are willing to pay to listen!
Because of Sirius XM’s passionate following, the company has partnered every major automaker to enable Sirius XM satellite radio in new vehicles, as well as major smartphones makers.
Sirius XM also offers 175+ channels, including 72 Commercial-Free Music channels, 15 news & issues channels, 11+ sports talk & play-by-play, 9 traffic & weather, 22 talk & entertainment, 18 Latin, 19 comedy and 14 other channels.
The impressive content Sirius XM offers spans nearly every genre and interest. Some of Sirius XM’s widely recognized channels include Howard Stern, Jeff Foxworthy and Larry the Cable Guy, Dr. Laura, Bleacher Report, Hoda Kotb, Jenny McCarthy, Andy Cohen, Joe Madison, Michael Smerconish, Joel Osteen, Comedy Central, Jamie Foxx, Coach K, Chris “Mad Dog” Russo, Stephen A. Smith, Cardinal Timothy Dolan, Entertainment Weekly, and TODAY Show Radio.
Some of the most popular radio content on Sirius XM includes Jimmy Buffett, Grateful Dead, B.B. King, Willie Nelson, Elvis, Eminem, Ozzy Osbourne, Pearl Jam, Pink Floyd, Pitbull, Tom Petty, Frank Sinatra, and Bruce Springsteen.
For sports, Sirius XM offers sports talk and live play-by-play from the NFL, Major League Baseball®, NASCAR®, NBA, NHL®, PGA TOUR®, IZOD IndyCar® Series, soccer, college sports, and more.
How To Advertise On Sirius XM Radio – Cost Effective Advertising
At Berk Marketing, we’ve been in the radio business since 1979, and we have an understanding of the ins and outs of the business from both the pricing and placement side and from the planning and targeting side.
We have years of experience buying large amounts of inventory on Sirius XM. Give us a call and let us answer any and all questions about Sirius XM radio advertising. We also want to hear about you and your business. We want to find out who you are targeting and what makes your product or service stand-out. We ask you these questions because we also experts at script writing and production.
Contact us at 866-747-4707 and let us tell you how we can help you create a cost effective, winning radio advertising campaign on Sirius XM or any other radio platform in America.
The Berk Marketing Difference:
Berk Marketing places millions of dollars in radio ad spots throughout the country and our media buyers are constantly negotiating radio ad costs so that we can offer our clients the lowest radio ad rates possible.
We give our clients access to proven and affordable national network exposure through Sirius/XM Satellite radio, and other national radio networks that provide powerful and responsive targeted radio advertising campaigns.
