Reviewed by Peter Berk, President and Chief Media Strategist, Berk Marketing · Last updated 5 September 2026
Our Team
When you call Berk Marketing you reach a person, not a call queue — and the same person stays with your account. These are the people who plan your campaign, negotiate your rates and write your commercial.
President and Chief Media Strategist
For more than 45 years, Peter has helped businesses make smarter advertising decisions by negotiating better media, reducing costs and making every advertising dollar work harder. Clients do not hire Berk Marketing simply to buy airtime. They hire Peter to be their advocate.
Certified by the Radio Advertising Bureau as a Certified Radio Marketing Consultant in December 1980, certificate no. 589, he has built a reputation for honesty, transparency and doing what is right for the client. Many advertisers have stayed with him for decades.
Peter works personally with every client, from the first strategy conversation through placement and optimization. Whether the buy is local radio, television, national networks or SiriusXM, clients get prompt answers to calls, texts and emails, and recommendations based only on what is best for their business.
The first thing I ask a prospective advertiser is whether they have a solution to a problem. If they do, we have something to advertise.
Client Services and Key Account Relations
Nancy provides the personal service and attention Berk Marketing has become known for. She works closely with clients to coordinate campaigns, answer questions and make sure every detail is handled properly from start to finish.
Whether you are launching your first campaign or have been with the firm for years, her goal is straightforward: make every client feel like the most important one.
Vice President, Client Relations and Business Development
Jenn combines digital marketing expertise with a deep understanding of what makes radio and television advertising work. She develops strategies that generate leads, build brands and get the most out of an advertising budget.
Known for her responsiveness, honesty and attention to detail, Jenn has been with the company since 2015 and manages her own client accounts.
Advisors and Partners
Berk Marketing is not a one-man agency. These are the partners and specialists involved in planning, negotiating and producing campaigns, and an advertiser signing a schedule that runs for a year is entitled to know who they are.
President and CEO, Hybrid Media Services
Kevin leads Hybrid Media Services, one of America’s leading independent media buying organizations and Berk Marketing’s primary strategic buying partner.
For more than 25 years he has helped advertisers secure radio, television, streaming and SiriusXM inventory through long-standing industry relationships and national buying power. Working alongside Berk Marketing, Kevin and his team help negotiate rates and placements that would be difficult for a single agency to command alone.
Key Accounts
Tim has spent more than 25 years developing promotions and marketing campaigns for businesses across the country. His work in creative strategy, promotions and customer engagement helps clients generate more traffic, leads and response.
He also owns Kings Canyon Marketing, and he and Peter worked together at 91X in San Diego.
Creative Director and National Voice Talent
Bruce is an award-winning voice talent and creative director whose voice has been heard by millions of listeners nationwide. He is the voice behind the BIG LOU term life insurance commercials, one of America’s longest-running direct response radio campaigns.
Working with Berk Marketing, Bruce helps clients develop commercials that hold attention, build trust and produce response. See the BIG LOU campaign.
New inquiries reach Peter or Jenn first. Whoever picks up your account has been trained on the same approach, applies the same ten-point standard to a proposal, and reports the same way. The name on the email changes; the method does not.
Related
Tell us what you sell, who buys it and what you can commit. You will get a written plan with the stations and networks we would use, the ones we would avoid, and a straight answer about whether broadcast is the right place for your money at all.
Tell us who you want to reach and what you want to accomplish. No obligation, and nothing is placed until you approve it.
Ready to plan your radio buy?
Berk Marketing represents advertisers, not radio stations or media companies.
