TV Advertising on KCAL Channel 9 is a great option because it delivers results – FAST!
A Bit of History
KCAL-TV Channel is a Los Angeles TV station that is owned by CBS. It shares its studio with KCBS-TV Channel 2 in the Studio City portion of the city. The station has had a long history in Los Angeles with its first on-air broadcast occurring in 1948. At that time, it went by the call letters of KFI-TV, and was affiliated with NBC. However, it broke away in 1949 when NBC established its own station, now known as KNBC. KCAL-TV has operated independently since that time.
KCAL in the 90s
During a good part of the 90s, KCAL extensively ran cartoons and children’s programming. Reality shows, court TV, and news magazines were added to the line-up during that decade as well. Also, Young Broadcasting purchased KCAL in 1996. By 2000, the children’s shows had been discontinued. Newscasts were scheduled during the earlier afternoon hours and the evening newscast at 6:30 p.m. was canceled.
Changes have since continued as Young Broadcasting sold KCAL to CBS in 2002. As a result KCAL joined KCBS-TV and moved from its Paramount Studios’ address on Melrose Avenue up a ways to CBS Columbia Square. KCAL, though, still remained independent after the sale. Known as Channel 9 in the Los Angeles area, KCAL features such popular shows as:· The People’s Court;· Dr. Phil;· Inside Edition;· South Park; and· George LopezNewscast TimesFor most of its broadcast life, KCAL-TV has placed an emphasis on running sports programming, and currently broadcasts Dodgers as well as Lakers games. The station is recognized for broadcasting the news at atypical times too. Besides its normal news broadcasts at 10 in the evening, noon and 4 in the afternoon, the station also presents the news at 2:00 p.m. and 3:00 p.m. and later at 8:00 p.m. and 9:00 p.m.
Current News Anchors and Reporters
Current anchors include David Gonzales, who appears at noon and 2:00 p.m., Monday through Friday, Rick Garcia and Sharon Tay who can be seen during the week at 8:00 and 10:00 in the evening, Sylvia Lopez and Leyna Nguyen, who give the news at 4:00 p.m. and 9:00p.m., Sandra Mitchell, who reports the latest new stories at 2 and 3 in the afternoon, and Ron Schmitt and Suzie Suh, who both appear on Saturday and Sunday as well as reporters during the week
Advertise on KCAL TV Channel 9
Making Use of both Radio and TV Advertising
If you are a business, then using a TV station, such as KCAL Channel 9, in which to run ads can be advantageous for increasing your brand image and customer base. Along with radio advertising, TV advertising can serve as a good complement. Let a third-party intermediary, such as Berk Marketing Radio & TV, show how you can buy media spots to enhance your company’s image at affordable rates.