Are you looking for a powerful platform to showcase your business in New York? Look no further than 1010 WINS, one of the best radio stations in the Big Apple for direct response radio advertising. In this blog post, we’ll explore why 1010 WINS is the perfect choice for businesses seeking to engage an attentive and responsive audience, especially those 35+, well-educated, and affluent listeners.

 

The Foreground Media Advantage

1010 WINS boasts a unique advantage in the world of radio advertising – it’s a “Foreground” media. This means that listeners are highly engaged, paying close attention to the content, making them more responsive to advertisements. Unlike background media where ads can be easily tuned out, 1010 WINS provides a captive audience, ensuring your message gets the attention it deserves.

 

Demographics that Matter

Understanding your target audience is crucial for effective advertising, and 1010 WINS attracts a diverse and desirable demographic. The station’s listenership is evenly divided between males and females, offering a balanced reach. Moreover, the majority of 1010 WINS listeners fall into the 35+ age group, making it an ideal choice for businesses targeting a mature audience.

 

Not only are 1010 WINS listeners older, but they are also better educated and more affluent than the average radio listener in New York. This demographic profile aligns perfectly with businesses offering high-quality products or services that cater to a more discerning customer base.

 

Prime Listening Locations

Where your audience tunes in matters just as much as who they are. 1010 WINS’ primary listenership is in vehicles, making it a prime choice for businesses looking to capture the attention of commuters and drivers in the New York area. In this setting, there are minimal distractions, allowing your advertising message to take center stage.

 

Furthermore, it’s worth noting that many listeners are alone in their vehicles, providing an ideal environment for impactful advertising. With no passenger distractions, your message has a higher chance of making a lasting impression.

 

1010 WINS on 92.3 FM

In addition to its flagship frequency, 1010 WINS is also heard on 92.3 FM, expanding its reach to even more potential customers. This multi-frequency presence increases the station’s accessibility and ensures your message reaches a wider audience.

 

How We Can Help you advertise on WINS and SAVE MONEY

At Berk Marketing Radio & TV, we specialize in helping businesses like yours make the most of their advertising opportunities through our REMNANT Radio advertising offerings.   Remnant is prime-time ads at Pennies on the Dollar.   Kind of like getting front row seats for nosebleed prices.

Beyond the low rates, our team of experts can assist you in creating compelling radio ad campaigns tailored to the unique strengths of 1010 WINS.   All copy writing is included at NO COST to you.  Whether you’re looking to raise brand awareness, drive traffic to your store, or boost online sales, we have the expertise to design and execute a strategy that delivers results.

 

Unlock the potential of 1010 WINS advertising and watch your business thrive in the heart of New York City. Contact us today to learn more about how we can help you harness the power of this exceptional radio station for your advertising needs. Don’t miss out on the opportunity to engage with the affluent and attentive audience that 1010 WINS offers.

 

To advertise on 1010 WINS call 866-747-4707

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Prior to his current position as President/CEO of Berk Marketing, Peter Berk spent over twenty-two years in the radio advertising industry from account executive to general manager. He was one of the first in the radio industry to receive the coveted “Certified Radio Marketing Consultant” achievement on behalf of the Radio Advertising Bureau [RAB].
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